Sega of the United States goes to court for US$5 million, accused of defrauding users-Japan Today

2021-12-13 20:45:46 By : Mr. longchang chen

JapanToday Gleams Akihabara 703 2-8-16 Higashi-Kanda Chiyoda-ku Tokyo 101-0031 Japan Tel: +81 3 5829 5900 Fax: +81 3 5829 5919 E-mail: editor@japantoday.com ©2021 GPlusMedia Inc.

Crane games, UFO catchers, claw machines-whatever you want to call them, they are notorious for being difficult to win. They can be so frustrating that they often feel that they have been manipulated when they have actually been manipulated in the past.

But most of the accused manipulators are controlled in a reckless shopping mall, not a bigger scam...until now.

The United States has initiated a $5 million lawsuit against Sega of America, claiming that the Sega arcade game Key Master was deliberately manipulated against users.

Key Master is not a typical crane game. Instead, the user manipulates a large key-shaped arm into the keyhole to "unlock" the prize. If the key fits in the hole, you win, but the size of the key and the keyhole are almost the same, which means you must be very accurate.

▼ Even in the video where this user has won more than 100 prizes, you can hear them claiming that it was manipulated.

The lawsuit alleges that the Key Master was set deliberately, so players must first make a certain number of unsuccessful attempts to win. It is nothing new that the machine is set to not pay before spending a certain amount of money, but according to the plaintiff, the Key Master advertisement is purely a game of skill, not a game of luck, so they accuse Sega of deceiving its users.

According to a copy of the Key Master instruction manual, the machine is equipped with a feature called Compulsory Upper Deviation, which means that no matter how accurate the player moves the key, if the machine is not "ready" for the user to win, the arm will move up 0.4 to 3.6 mm , So it is not suitable for holes. The default setting is 700, which means that the machine will not pay until 700 failed attempts.

When news of Sega's crane game tactics declined, the reaction of Japanese netizens was quite complicated.

"'You can't win until you put a certain amount of money in the machine'-is this a secret? I thought everyone knew this."

"If it's not based on skills, they should say that. Maybe post a slogan that says,'Unless you spend at least $7, you can't win' or something."

"Okay. Now they should go to the Japanese crane game next, just like you have to knock your prize off the bridge."

"I haven't tried those crane games for a long time because I can go to the store to buy their prizes. There is less money wasted and less effort is spent."

For Sega, who has experienced a rather difficult year, this is the cherry on the crappy cake. Hope this compelling case will prevent other companies from adopting similar strategies to their users, so that we can enjoy the crane game!

Who knows, one day we might even win something really exciting, such as dish soap.

Read more stories from SoraNews24.

- Sega leaves the arcade operations business and sells the management of all its 193 Japanese game centers

- The crane man lost 200 times, the police investigation, the staff also lost 300 times

- Being dragged down by crane games: Japanese UFO Catcher machines are getting trickier

I have worked in this industry, and at least there is a setting in Japan that can set your profit based on one-twentieth (normal setting) having full power (grabbing in UFO games).

This is legal in Japan, and all arcade owners know it, because this is how they sell them, which is an accepted fact. This is legal because it is not considered gambling, and "chance" is getting a full power cycle.

The United States is such a crying...haha! !

The crying ghosts are J adults who have no game skills. After 10 attempts, they won their plush toys, and their partners told them how cool and skillful they are.

Brother is just a game.

I guess you want to be the next person in the line after the person next to the machine gives up in frustration. The next attempt may be an attempt to reach the paw or any monetary threshold for picking up the toy.

Use your Facebook account to log in or register for JapanToday. By doing so, you will also receive an email inviting you to receive our newsletter.

Blended with popular trends on our other websites